Комплексный онлайн-аудит SEO и скорости сайта

Ключевые факторы ранжирования и скорости

Core Web Vitals

Largest Contentful Paint, Cumulative Layout Shift and Interaction to Next Paint are confirmed Google ranking signals and, more importantly, they correlate directly with bounce rate. A page that takes four seconds to show its main content loses a large share of mobile visitors before they see anything.

Title and meta description

These are your advertisement in the search results. A missing or duplicated title is one of the most common and most fixable causes of poor click-through on pages that already rank.

Structured data

Schema.org markup is how you tell search engines and AI models what your page is about in unambiguous terms. Without it, you are relying on them to infer correctly.

Crawl directives

robots.txt and canonical tags control what gets indexed. Misconfiguration here can remove an entire site from search, and it happens more often than you would expect — usually a staging directive that shipped to production.

Heading structure

A single, descriptive H1 and a logical heading hierarchy help both search engines and AI answer engines extract the structure of your content. It is also a baseline accessibility requirement.